Moto X Launch Details: Motorola X8, 4.7-inch 720p AMOLED, Custom Finishes, $199

It’s been several weeks of major hype surrounding the Motorola X launch and we can now finally put the rumors to bed. Today’s launch confirmed that the highly customizable device will be available through various major US carriers among solidifying the spec roster.

At the heart of the Moto X is its new X8 Mobile Computing System. It’s not just a custom SoC, but also a Snapdragon S4 Pro with a 1.7GHz dual-core Krait CPU and a quad-core Adreno 320 GPU, alongside two unique Motorola processors. One processor is set to manage language interpretation (Google Now without the associated battery drain) and a contextual computing core, which manages the smartphone’s sensors.

Additional spec highlights include a 4.7-inch 720p (316 ppi) AMOLED panel, 2GB of RAM, 16GB of base storage (there’s a 32GB option with AT&T), a 2,200mAh battery offering up to 24 hours of “mixed” usage and the expected suite of 4G radios. Camera fanatics can expect a 10-megapixel Clear Pixel rear camera and a 2-megapixel front-facing camera, both of which shoot 1080p video.

In regards to connectivity, there’s Bluetooth 4.0, USB 2.0, 802.11a/b/g/n/ac, GPS and GLONASS, a standard 3.5mm headphone jack, Miracast Wireless Display, NFC and a nano-SIM.

Beginning at the end of August, the 16GB model will retail for $199 with a two-year contract on AT&T, Sprint, T-Mobile, US Cellular and Verizon, while the 32GB flavor (an AT&T exclusive) will ship for $249. Only AT&T customers will have access to additional color options — those on other carriers can choose from black and white.

Interested consumers can look for the Moto X at local carrier retail stores, Best Buy stores or Motorola online. Motorola is said to confirm an exact global launch timeline in the coming days. In the interim, you can peruse the official images in the gallery below.

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